Google Partner agencyBased in New Zealand, working with businesses nationwide
Free SEO audit
See what is holding your site back
Enter your website on our free audit page and we check page speed, meta tags, headings, images and broken links across several pages of your site, then show you the report straight away.
Core Web Vitals scores for speed
Title, meta description and H1 on every page crawled
Free, no obligation. We only follow up if you ask us to.
Generative Engine Optimisation
What is GEO?
GEO is about optimising your online presence to work harmoniously with the way Google's AI is changing search, and how people interact with AI in tools like ChatGPT.
Traditional SEO tactics now need a creative twist to interact with generative AI models. GEO isn't just about keywords, it's about crafting content that speaks naturally, answers genuine questions, and adapts to dynamic search contexts. At Next Wave our GEO strategies ensure your content isn't just discovered, it connects with both real people and the AI driving search.
SEO services NZ
Why choose Next Wave for SEO?
AI search optimisationWe optimise your website for both Google and AI search platforms, so your brand appears in answers generated by ChatGPT, Gemini and other AI tools.
Proven resultsOur clients consistently achieve higher rankings and increased traffic.
Local expertiseAs a New Zealand-based agency, we understand your market and audience.
Comprehensive solutionsFrom keyword research to on-page optimisation, we offer full-service SEO.
Our SEO services
Everything we cover under SEO
Pick one, or let us put the mix together based on the audit.
Local
Local SEO
Rank for "near me" searches, tidy up your Google Business Profile and build local credibility.
Ecommerce
Ecommerce SEO
Category and product pages that rank, on Shopify and other platforms.
International
International SEO
Separate strategies for New Zealand, Australia and beyond, with the right local language.
Audit
SEO audit
A full look at technical health, content and links, with a prioritised fix list.
Technical
Technical SEO
Speed, crawlability, schema and the fixes that let Google read your site properly.
AI
AI search and GEO
Content shaped to be quoted in AI Overviews, ChatGPT and Gemini answers.
Proud to have worked with these awesome businesses
FAQ
Frequently asked questions
What is SEO, and why does my NZ business need it?
SEO is the practice of improving your website's visibility in search results to attract more organic traffic. In New Zealand, where local competition can be fierce, SEO helps your business stand out. If you're a plumber in Auckland, good SEO means you appear when someone searches "plumber near me".
How long does it take to see results from SEO?
SEO is a long-term strategy. You might see noticeable improvements in 3 to 6 months depending on your industry, competition and the quality of your current website. Consistency and patience are key.
Do I need SEO if I already use Google Ads?
Yes. Google Ads bring immediate traffic but stop when your budget runs out. SEO builds sustainable, long-term visibility by helping your website rank naturally.
Why isn't my website appearing in local search results?
Check that your Google Business Profile is set up and verified, your full NZ address is on your website, and you use location-specific keywords naturally in your content. Schema markup also helps search engines know where you are.
Should I focus on .nz domain extensions?
They aren't mandatory for ranking in New Zealand, but a .co.nz or .nz domain signals to search engines and users that you're a local business, and can build trust with Kiwi customers.
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Based in New Zealand, working with businesses nationwide
